Video of My WordCamp 2016 “Immutable Law of #REALationships” Presentation (video with slides)


For those of you asking for video of my “9 Immutable Laws of Social Media Marketing” and “The Immutable Law of Social Media #REALationships” presentations this is for you (and of anyone actually)

This was the Social Media #REALationships” presentation by me (Jim Gilbert, of Gilbert Direct Marketing) at WordCamp Miami 2016 last month.  Here is a link to the presentation deck as well

As always, if you have any questions, or you would like a FREE social media evaluation for your business, please contact me at jim@gilbertdirectmarketing.com

Shocking to see my name in print… why?


I spent the first part of my career in the newspaper and magazine publishing industry.  But now I hardly ever pick up a print publication.

I do receive the print edition of The South Florida Business Journal, and time allowing I will thumb through the pages.

This week I opened up the SFBJ and was shocked to see my smiling face in print.

Its not that I didn’t know the the event I was doing for the Journal wasn’t going to be advertised.  Its just that these days I am so digitally oriented I actually forgot print was even an option for advertising an event…. especially a digital event about social media marketing.

It gave me pause.  Something to think about at the very least and will provide my thoughts here in another column.

That said, I will be presenting for SFBJ for the first time at their “Social Media Crash Course” along with fellow presenters D. B. Weinke and Alex de Carvalho.  I have heard Alex and D.B. speak multiple times (I had them as speakers for the FDMA), so this will be a very powerful event as the Crash name implies.  See you there (March 10th in Fort Lauderdale.  Click here for more info.

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Jim Gilbert Presenting The 9 Immutable Laws of Social Media Marketing

Jim Gilbert’s Next Speaking Gig: WordCamp Miami 2016


It gives us great pleasure to announce that our CEO, Jim Gilbert will be speaking for the 3rd time at WordCamp Miami.  Look for Jim’s updated presentation, “The Immutable Law of Social Media  #REALationships” to again provide an overabundance of social media engagement tips and ideas that all companies can take away immediately.

About WordCamp Miami:

WordCamp Miami has been an annual event in South Florida for the past 8 years. It’s grown from a 150 person event from it’s first year to over 770 attendees in 2015. The scope of the event has also grown in that time to not only include talks specifically on WordPress but also blogging, content creation, SEO, designing, marketing, and developer related topics. It’s been on of the longest running non-profit tech conferences in South Florida.

The 8th annual WordCamp Miami is happening next month – February 19-21 – at Florida International University. It has a full schedule lined up for everyone from those wanting to learn WordPress for the first time to those who are already skilled at developing with it. Here are some of the highlights:

– If you’ve never used WordPress and want to learn, a full-day workshop is available on Friday February 19th. The class is limited to 100 individuals so that the instructors can take you step by step from learning hosting basics to being able to customize a basic WordPress site of your own.
– If you are a freelancer (whether you use WordPress or not) there’s a full-day freelancer’s workshop on Friday February 19th.
– Saturday and Sunday (February 20th and 21st) are full of talks ranging from how to improve your website’s SEO, security, and how to build an commerce site with WordPress. Sunday has a full track dedicated to business owners and agencies, along with a brand new “Learn JavaScript deeply” for developers.
– The conference is especially family-friendly this year with a Kid’s Workshop Sunday morning (where parents and kids ages 8-13 can learn to create their first blog), an arts/crafts/STEM class in the afternoon, and then a kid’s panel to end the day (in which the invite is still open if you want to nominate your child who blogs to come and speak). Kids are welcome to attend both days on the weekend, and are free to attend.

Outside of the knowledge provided by over 70 speakers from across South Florida and the rest of the world, WordCamp Miami has many knowledge sponsors on hand if you want to talk to anyone face to face about website hosting and security. There is a “Happiness Bar” staffed over the weekend by knowledgable WordPress users if you have a question about your WordPress site or need advice about your next website.

What’s probably the most interesting about the event is the ticket prices. Because this is a non-profit event, ticket prices are a low $35 for the weekend (plus money if you want to attend a workshop on Friday). Discounts for students and teachers available. The event usually sells out so you might want to pick up your tickets as soon as possible. Weekend tickets include food, swag, t-shirts, and access to the after-party:

2016.miami.wordcamp.org/tickets

Doing my thing again, this time at Social Media Day South Florida


Another great speaking gig under my belt.  This time at the Mashable Social Media Day South Florida the end of June.

The first ever “viewing” of my new presentation: “The Last Immutable Law of Social Media: The Law of REALationships“.  My audience loved it.  Many told me it was the best presentation of the day!

Here’s a pic of me doing my thing.  I love speaking to big and small groups!

Jim Gilbert Presenting The 9 Immutable Laws of Social Media Marketing

My Morning “Thank You” from Facebook’s Mark Zuckerberg


This morning I went to check out my Florida Direct Marketing Association’s Facebook page and found this little gift message from Mark Zuckerberg.

While I deeply appreciate the semi-personal thank you, Mark, it would really be nice if I didn’t have to pay to build my Facebook page and then pay again to reach them.

And yes, I am a bit bitter about this.  Sorry!

Message from Mark Zuckerberg from Facebook on the Florida Direct Marketing Association page

Message from Mark Zuckerberg from Facebook on the Florida Direct Marketing Association page

News: Linkedin adds “tagging” feature to long form blog posts


LinkedinLinkedin adds tagging to long form blog posts has finally added the ability to use tagging on Long form (Pulse) blog posts on their platform. This is great news for people posting and for people searching for specific items.

For more details on this new linkedin feature see this post I wrote on the subject.

Jim Gilbert On The Cover of Retail Online Integration Magazine (again)


This month, February 2015, I made the cover of Retails Online Integration Magazine again.  This time with an extension of my “9 Immutable Laws of Social Media Marketing” series entitled, “The Law of REALationships

Jim Gilbert Article "The Law of REALationships" on the cover of Retail Online Integration Magazine, February 2015

Jim Gilbert Article “The Law of REALationships” on the cover of Retail Online Integration Magazine, February 2015

The 50 Best Marketing, Social Media, Digital Marketing and Ecommerce Tips of 2014 (from Retail Online Integration Magazine)


ROI1214_Cover150rgb-largeI made the cover story!  But even if I wasn’t part of this story, these are 50 tips that will propel you to better marketing results!  A must read…

The 50 Best Marketing Tips of 2014” article from Retail Online Integration Magazine.

Check out “The 50 Best Marketing Tips of 2014” article from Retail Online Integration Magazine. I made the cover story! I have tips 11 (customer service) and 41 (social media).

Audience Video: Jim Gilbert Presenting The 9 Immutable Laws of Social Media Marketing at Social Media Day Miami #SMDAYMIA #SMDAY


Our good friend Cynthia from Virtual Newsmakers shot this audience video of Jim Gilbert presenting a rather spirited version of his 9 Immutable Laws of Social Media Marketing at Social Media Day Miami June 29th 2014.

Jim can present the 9 Immutable Laws to your group or business, just use the handy link below to reach out.

Recap: Jim Presenting The 9 Immutable Laws of Social Media Marketing for the Florida Direct Marketing Association


Here is a short pictorial of Jim Gilbert Presenting The 9 Immutable Laws of Social Media Marketing for the Florida Direct Marketing Association on April 17th 2014.

Want Gilbert Direct to present The 9 Immutable Laws to your group or organization?  Email Jim Gilbert, CEO at jim@gilbertdirectmarketing.com, or use the contact form below…