Jim Gilbert Interview on the importance of targeting your market correctly in marketing and other topics…


Here is an interview with our President Jim Gilbert from a local internet TV station BRITV

In the interview Jim stresses the importance of doing your research before endeavoring on any new marketing campaign.  He talks about the 40/40/20 direct and digital marketing rule and how to create persona’s from your customers that allow you to find new customer “clones” that will purchase just like your present customers do.

Interviewing Jim is Jonathan “JDOGG” Lederman.

Note: Not the best interview Jim has ever done, but not the worst either.  Enjoy for some good marketing, direct marketing and digital marketing takeaways.  Also mentioned is Jim’s affiliation (he is current president) with the Florida Direct Marketing Association

The 50 Best Marketing, Social Media, Digital Marketing and Ecommerce Tips of 2014 (from Retail Online Integration Magazine)


ROI1214_Cover150rgb-largeI made the cover story!  But even if I wasn’t part of this story, these are 50 tips that will propel you to better marketing results!  A must read…

The 50 Best Marketing Tips of 2014” article from Retail Online Integration Magazine.

Check out “The 50 Best Marketing Tips of 2014” article from Retail Online Integration Magazine. I made the cover story! I have tips 11 (customer service) and 41 (social media).

Recap: Jim Presenting The 9 Immutable Laws of Social Media Marketing for the Florida Direct Marketing Association


Here is a short pictorial of Jim Gilbert Presenting The 9 Immutable Laws of Social Media Marketing for the Florida Direct Marketing Association on April 17th 2014.

Want Gilbert Direct to present The 9 Immutable Laws to your group or organization?  Email Jim Gilbert, CEO at jim@gilbertdirectmarketing.com, or use the contact form below…