T-Mobile tries to take down Verizon with Dumb hashtag campaign. Fails badly! I win though with Adweek Mag mention


Got a nice mention from @adweek Magazine for my tweet about T-Mobile’s hashtag fail.

Never try to take down a bigger, better competitor with an out of context totally silo’d hashtag campaign like ‪#‎neversettleforverizon‬

Article from @adweek here

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