Me (Jim Gilbert, Florida Direct Marketing Association President) discussing FDMA’s 2013 Value Prop changes


Not an official “rehearsed” promo video. This was the opening intro from last months FDMA event talking a bit about our 2013 goals, value proposition and socially driven website….

The Florida Direct Marketing Association is Florida’s premier education and networking trade organization; helping marketers enhance their careers since 1978.

More info, www.fdma.org

Help stop the internet sales tax…


Important information to act on now.  (thanks to our friends at ACMA for allowing us to share this)

Urgent Industry Alert:
CEOs, Presidents: Last Call To Make A Difference;
Contact Your Senators Monday

Dear Catalog Industry Executive:Whether you wrote last week or didn’t get a chance to yet, the Senate is scheduled to take action today. The Marketplace Fairness Act will definitely cost you money and could potentially ruin your catalog business. The industry needs all C-level executives to call to Senate offices right away. Let’s light up the lines. It will influence the result, especially if they know you – but call either way. This is our last chance to make a difference. Do not delay. For starters, please check out this editorial in today’s Wall Street Journal, as it can greatly help our cause and yours when you make your calls.Click on each title below for all the important tools you’ll need:

Click here to review the details ACMA distributed in our alert from Friday
Last and not least, we are working round-the-clock coordinating industry efforts, so we need to hear from you too. Please use the following address to let us know which actions you take: action@catalogmailers.org.
Sincerely,

Hamilton Davison
President & Executive Director
American Catalog Mailers Association
www.catalogmailers.org
hdavison@catalogmailers.org

Advertising on your head? (I was quoted in this article on Huffington Post


 

No matter what you think of this method of advertising, it certainly is unique.  I was interviewed for this article about one of my former clients, DeliverLean using Mohawk Gaz to advertise their business on his head.  So what do you think of this?  Effective?  Read the article for my opinion: Click here

Mohawk Gaz image, from article in Sun Sentinel and Huffington Post